Akaaro, meaning the alphabet a in Sanskrit, focuses on textile as the starting point of the design process. Being a conceptual brand, born from balance, rooted yet ever-changing, Akaaro fits into every wardrobe to explore and express the inner depths, personal story and life’s journey of its wearer. Founded by Gaurav Jai Gupta in the year 2010, Akaaro innovates by designing and developing original fabrics from yarn stage in-house at the studio-workshop in New Delhi and engineered garments that are one-of-a-kind timeless classics. A celebration of simplicity that comes from the richness of life is Akaaro.